Improved website for better customer experience
The Goal
To design a new modern website which represents our client’s services more clearly and provides visitors with the information they are looking for, improving customer experience on the site.
- Improve overall site architecture and navigation to enable easier customer browsing and ability to locate product and information
- Create a more user-friendly and more visual website and product information with improved navigation for customers
The Client
BLT is a market leader in the supply, installation, examination and load testing of lifting beams and loops, to the Lift Construction Industry. They inspect and load test safety anchor eye bolts to BS EN795. They are located in the Midlands and provide services throughout the UK and Ireland.
The Challenge
Existing website design was limited, with poor graphics and did not fully reflect current services. We were clear with colour schemes but tasked with coming up with a design that pleased the client.
The Solution
We created a website with fresh modern look. We achieved the objective to keep the website simple. The client services are clearly depicted on the site with contact information visible to visitors in the first instance. The site is mobile-responsive and can be viewed on a range of devices.